SUBMISSION CONTENT (to be completed in no more than five pages)
The Company
Product(s)/Services
Market
Competition
Management
Financials
The Company
- Contact information
- History, including accomplishments to date
- Mission
Product(s)/Services
- Description of product(s)/services
- Ownership
- Development stage
- Timing of, and process to, commercialization
- Unique attributes and opportunities
Market
- Size and definition
- Industry trends
- Need for product(s)/services
- Customers
- Sales/distribution plan
- Necessary partnerships and status
Competition
- Comparative analysis, including key features and benefits
- Competitive advantage/market differentiators
- Barriers to entry for competitors and company
Management
- Experience of all senior management, including previous start-ups
- Previous experience working together
- Needs/key vacancies
- Board of Directors
- Advisers
Financials
- Founder’s investment
- Fully-diluted capitalization table (i.e., including options, warrants, and debt)
- Summary projected financials (one and three to five years)
- Funding needs for this round and subsequent rounds
- Use of funds
- Exit strategy and timing
- Business milestones for next six months and next two years
